Notes on interaction design & development. Get the Feed.
By Christoph Ono, builder at GBKS, and tweetable at @GBKS.

Samsung Philosophy


Samsung will strive to ensure that reason and emotional sensibility are harmoniously embedded throughout the whole design process from cognition and the organization of thought to expression and creation.

It's a good idea for Samsung to define and declare their philosophy, and the vision of making technology work for people makes sense. But this writing style turns turns it into gibberish.